RunSignUp is founded on the technology and ideas of Cloud Computing.

We use that Cloud Computing technology to the advantage of the Running Community.
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RunSignUp has invested in the latest technology and cloud architecture to meet our customer's needs. A high level diagram of our cloud architecture is to the left.

How does this cloud architecture benefit you?

Speed, at low cost.

Instant Scalability: The ability to handle large races with 50,000+ runners attempting to register simultaneously at registration opening.

Secure Information Sharing: We use multiple levels of firewalls and all pages are secured with SSL and https. This means Race Directors and Timers can share participant lists and club officers and members can share contact information without security concerns.

Flexible Access: Runners can access us from any device--computers, iPads, and smartphones like Android and iPhone.

Additional Advantages

Flexible Web Servers: We can add as many web servers as needed to handle high load for races that see high traffic at race opening. Because we are on a cloud platform, we can add servers and remove them within minutes - paying for only what we need. This keeps costs low for us and our race directors, while providing the type of scalability large races need.

Mobile Responsive Design: This service makes it easier for runners to register for a race on their smartphone by automatically detecting browsers, iPad, iPhone, and Androids, and displaying pages customized for each device.

Memcache: An in-memory database that minimizes latency, and ensures that our users get a fast response time, all the time.

NAT Server This provides a secure, high performance, gateway to interface with Facebook, Twitter, and credit card processing services.

CloudFront: We use this web service to provide for high performance content delivery. This means things like images are automatically sent from servers located near the runner for faster performance.

RunSignUp is designed to grow with your race for the long run.

From Our Blog:
Mar 21st, 2018
Sponsor Resources

Our technology partner eventbaxx recently released and shared with us an eBook on How To Find, Contact, and Keep Sponsors, prompting us to take stock of some of the resources we have to help races with one of their biggest challenges (sponsors!). You can download their free eBook here: For more ideas to supercharge your Sponsor Program... Continue Reading →

Mar 18th, 2018
U.S. Registration Market Analysis – March 2018

We do a US Registration Market Analysis every 6 months: September 2015 March, 2016 September, 2016 March, 2017 September, 2018 We try to make it better with your feedback (so feel free to send suggestions or corrections to bob.bickel at We do this as part of our own internal market evaluation processes, but share... Continue Reading →

What Our Customers Say:

“Since we added [donations] into our registrations with RunSignUp, we’ve had a surprising amount of people that have been able to increase the donations we get over all our races, significantly.”

- Shawn Duffey, Gulf Coast Runners