Born out of love for Greensboro and coffee, locals Austin Jeffries, Gray Johnston and Noah Parrish collaborated to create their ideal coffee spot:

- High Quality Coffee - Loom Coffee Co. (Greensboro, NC)
- Locally and Community-minded - Partnerships with Double Oaks Bed & Breakfast, Weatherspoon       Art Museum, Black Magnolia Southern Patisserie, and Loom
- Living wages and Good Jobs - $15 minimum wage (and more to come)