Main Street Kids Run / Walk

2025 Main Street Mile Kids Run
Run, jog, skip, or dance your way into the holiday season!

Get ready, Longmont — the most festive mile of the year is BACK and brighter than ever! Join Shoes & Brews and the Longmont Downtown Development Authority (LDDA) for our annual Main Street Mile Kids Run, the holly-jolliest kickoff to Longmont Lights.

Whether you run, wiggle, hop, shuffle, or twirl, this merry mile is open to all ages, all speeds, and all levels of sparkle. Before the Longmont Lights Parade takes over downtown, you’ll get to glide down Main Street in full holiday glory — and support an incredible cause while you’re at it.

 
Suggested Donation: $10 per participant
Every dollar supports Colorado Kids Belong, a local organization making life brighter for kids in foster care by raising awareness, connecting communities, and supporting foster families.

 
What’s Included This Year:
A festive ~1-mile run/walk down Main Street under the twinkling holiday lights
Official Shoes & Brews race bib
Goodie bag packed with some snacks + meals for later from Cane's and Juice from Natalie's Orchard Island Juice. 
Hot chocolate bar + holiday snacks at the finish line (S&B tent near corner of Main & Longs Peak)
Holiday giveaways for:

🧣 Best Dressed
💡 Most Lights
👨‍👩‍👧 Best Family Outfit
👶 Best Stroller Decoration
 
NEW FOR 2025
New Start/Finish Location: Main Street & Longs Peak Ave.

Pre-Race Packet Pickup:
📍 Shoes & Brews
🕑 Friday, Dec 12 | 2–8 PM
 
 Race Day Details
📍 Check-in & Registration: Corner of Main and Longs Peak near Cheba Hut Parking Lot, look for S&B tent!
🕒 Opens: 3:45 PM
🏃‍♀️ Warm-up & stretches: 4:15 PM
🎉 Run/Walk Start: 4:30 PM

📸 Course: Down the west side of Main to 3rd Ave → quick U-turn → finish on the east side at Longs Peak Ave
☕ After-Party: Hot chocolate bar + snacks at Cheba Hut — the perfect pre-parade warm-up!

 
Registration
Online registration is highly encouraged!
Day-of registration opens at 3:30 PM at the S&B tent in the Cheba Hut lot.

Each participant — kids and adults! — registers individually.
👧 Kids receive: bib, goodie bag and after-race snacks/drinks
🧑 Adults receive: fun times

💵 Suggested Donation: $10 per participant (online or day-of)

 
Want to Help Spread the Cheer?
We’re looking for volunteers, local businesses, and product partners to help make this magical mile even more spectacular.

If you’d like to donate, sponsor, volunteer, or sprinkle in a little extra holiday magic…

📩 Email: info@shoesbrews.com
Let’s make this year’s Main Street Mile the brightest one yet! 🎄✨