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“Viva Frida” 50-Mile Challenge- A Journey of Strength, Art, and Self-Love
This July, take on the “Viva Frida” 50-Mile Challenge, a tribute to the bold, brilliant, and resilient spirit of Frida Kahlo. Known for transforming pain into art and embracing her true self with fearless authenticity, Frida continues to inspire generations to rise above, express freely, and walk through life with courage.
Why 50 Miles?
Every mile symbolizes Frida’s powerful voice, vibrant creativity, and unbreakable strength. Whether you walk, run, bike, or move in your own way—let each mile reflect your journey of self-expression, healing, and empowerment.
Challenge Dates:
July 1 – July 31, 2026
How to Join:
1. Register online
2. Choose your activity (walk, run, jog, hike) —mix it up!
3. Track your miles throughout the month.
4. Share your progress on social media using #VivaFridaChallenge
5. Complete your 50 miles and receive your commemorative medal, tech-tee and waterproof sticker!
Bonus:
Wear bold colors, flowers in your hair, or anything inspired by Frida’s iconic style as you complete your miles. Dedicate your challenge to a cause, a personal transformation, or to reclaiming your power—just as Frida did through every brushstroke.
Let’s celebrate her legacy by moving with intention, loving fiercely, and living colorfully.
Viva la vida. Viva Frida!
HOW TO LOG MILES
TIPS AND TRICKS
1. It’s best to log your distance daily. Seeing your progress will be more motivating!
2. Only miles done by foot counts such as: walking, jogging, running, and hiking. Cycling, roller/blading or skating do not count. Cumulative miles such as counting steps from a full day do not count. For example: walking around an amusement park all day. The activity must have a start and end.
3. Log your miles during the timeframe of the challenge. We will give you until June 2, 2026 to log miles, however only miles completed from May 1-May 31st 2026 will count.
4. Post on our social media and use the hashtag #muevetechingona for a chance for a feature!
5. You can join our Facebook Private Group: Muevete Chingona Challenges to support each other as a community.
6. Join our Strava Run Club
7. Join our newsletter!
STEPS TO LOG YOUR MILES
Click the Log Your Miles tab on our website
Search for your registration
Click Log Activities
Enter Date Completed
Enter your Distance in Miles
Enter your Time in the following format: HH:MM:SS
Click Submit Activity
If logging multiple activities, you may click Add Another Activity and repeat these steps.
Follow this guide if you need more assistance logging miles
$105
Raised of $1,000
Any questions? Contact us today!
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