10K Run/Walk

$75 $70 7:15AM PDT Registration ends October 29, 2023 at 11:59pm PDT

Join us on the first ever Run the 110! This is a once in a lifetime opportunity where you will run a 10K on this historic roadway.

Race Info

Runners are encouraged to begin lining up no later than 6:45AM. The race will start on time at 7:00AM.
Line up according to your expected race pace. Faster runners should be positioned at the front of the start chute, while slower runners/ walkers/ strollers start closer to the back. The goal is to have the start flow nicely and safely. The event is chip timed and your official time will not start until you cross the starting line.

COURSE DESIGN | Arroyo Seco Parkway (SR-110)
Run The 110 10K starts on Orange Grove Street. From the start line, you will head to the freeway for a once in a lifetime opportunity where you will run on this historic roadway. Runners and walkers will descend the on-ramp and enter the road heading north towards Pasadena. Do not worry about yielding to traffic or entering at a safe speed. While the 110 is infamous for its' short ramps this closed road has been reserved for you and a couple thousand of your closest friends.

After passing the Fair Oaks overpass bridge, you will make a 180 degree turn and then continue southbound towards Dodgers Stadium and Downtown Los Angeles. Wind your way through the bends and turns of one of the oldest freeways in the United States. The finish is adjacent to the Avenue 26 exit. Collect your bling and some water, have one of our official photographers get a photo of you as the sun rises over the freeway.

After your race, you will exit the freeway and you will be provided with a commemorative Metro Pass that you can use at the nearby station to get you back to the start line.

We recommend that you use the Metro to the start at South Pasadena Gold Line.

Enjoy the other festivities at the open streets event that follows the 10K run/walk and visit all the stops. Metro trains are available on a first come first serve basis. The Arroyo Fest Open Streets Festival starts at approximately 8:30A.M. You will be able to jump on the Metros Station located at the finish line celebration. Some of you may want to warm down by walking back to the start on the 110 FWY. Limited e-bikes will be available for rent as well.

Water will be available on the course at Mile 1.5, Mile 3, and at the Finish.

We will have a roving first aid team covering the route and at the open streets festival. First aid station also available at the finish line area.

Race Day Schedule
10K Start: 7:00AM

Please line up at the starting line no later than 6:45AM

Event Day Parking
Allow plenty of time to get to the start line area on race day. Street and 110 Freeway closures may make driving to the event a challenge, please consider using public transportation. All parking is free on public streets. Make sure you read signs and make note of time limits for parking that vary depending on the street. This is a celebration of health, wellness and sustainability. As no cars will be allowed on the 110 FWY we challenge you to leave your car and use the metro which will leave you just 100 yards from the start. You will be provided a commemorative Metro Card with fair to get you back to either the start or near where your parked.

Professional photographers will be capturing you before, during and after the 10K. Photos will be free to download and available at RunThe110.Com within 72 hours of completion of event on Sunday. Check our social media regularly for the latest updates on when they are available as well as for other event updates.

Prize Money

Prize Money
Overall | Male & Female

1st - $500
2nd - $400
3rd - $300

There are limited spots for elite runners. Prize money is sponsored by Aztlan Athletics LLC. All Elite athletes wishing to compete for prize money MUST be registered 1 month prior to the event and cleared by the event director. To receive award money, winners must provide a completed W-9 form.
For details on these guidelines contact jose@aztlanathletics.org. Contact us early, there are no guarantees that elite spots will still be available when you apply. Spots are awarded at the discretion of Aztlan Athletics LLC. Cash prize winners are expected to attend the brief awards ceremony later in the day at a time TBD.

Packet Pick Up

All participants will receive a Commemorative Bib and T-Shirt at the pre-race expo, Commemorative Die Cast Medal, Commemorative Metro Tap Card | to use when you finish the race to go home or back to finish. Finishers medals will be awarded at the finish line.
You must be wearing a visible bib on the front of your body to enter the course. All bibs must be picked up at the expo the day before the event unless you purchase VIP bib pick up for race day.

Expo house will be Saturday, October 28th from 2:00PM - 6:00PM
VIP Pick Up at the courtyard of the South Pasadena Metro Station. Expo House location is still to be determined.

Expo will be held at Orange Grove Park

 815 Mission Street, South Pasadena, CA 91030

Sponsorship Information

Interested in being a part of this historic event and promoting your products and services to tens of thousands of people in person and hundreds of thousands more through the marketing and media related to this event? Please contact Gavin@MercuryEvent.com for more information on how you can benefit from supporting this event.


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