Donations will go to the Hear the World Foundation which is a charity owned by Sonova.
The vision of the Foundation:
A World in which:
each person has the chance to experience good hearing,
wearing a hearing aid is no longer a taboo,
hearing is cherished and protected, and,
people in need with hearing loss enjoy equal opportunities.
Established in 2006, Hear the World has used volunteer teams, mostly Sonova employees who give their time to work in countries around the globe to fulfill the mission and vision of a world with better hearing.
Donations through the run will be sent directly to Hear the World.