i understand is non-profit organization, social media group and apparel campaign to support those who have lost a loved one by suicide or struggle with mental illness. By supporting i understand, you help to erase the stigma and judgement associated with mental illness and suicide. Based in Ada, Michigan, i understand provides compassionate comfort to individuals and communities by hosting monthly educational awareness events. Through a partnership with Helen DeVos Children’s Hospital, i understand delivers mental health care packages to patients in West Michigan and families around the world. i understand was created by Vonnie Woodrick in 2014 in loving memory of her husband Rob who lost his battle with depression in 2003