The Jingle Bell Beach Run is a great way to kick off Christmas week with a bang - with a primary focus on "family fun". The event has quickly become a local favorite with outstanding awards and the much-anticipated "costume contest". The 5k event starts and finishes at the beautiful Coconut Grove Marketplace in downtown Kailua-Kona along the legendary Ali'i Drive, made famous by many of the world's greatest triathletes.