Coney Island Polar Bear Club New Year’s Day Plunge
Thursday, January 1st, 2026 • 11:00 AM - 1:00 PM
Coney Island Beach | Brooklyn, NY
$50
Raised of $100,000
THE PLUNGE
Join us in celebrating the 123rd Coney Island Polar Bear Club New Year’s Day Plunge and help raise funds for local organizations that make a difference in our community.
More DetailsFundraising Incentives
To qualify for incentives, all donations need to be received by plunge day, January 1, at the time of check-in. Donations will be accepted through January 15th; however, anything received after Saturday, January 1st, will not be included in your incentive total.
see the incentives