Skip to main content
Sun April 25 - Sun May 2, 2027
Rochester, NY 14604 US Directions
Run the ROC
Countdown to Race Day

Events

Rochester Regional Health Flower City Half Marathon

Price: $105.94
incl. $6.94 Fee
Date Range: 04/25
Time: 7:30AM EDT 11:00AM EDT
Price increases after January 1, 2027 at 11:59pm EST
Open to ages 14+.

Rochester Regional Health Flower City Half Marathon - VIP Experience Offer

Price: $180.14
incl. $11.14 Fee
Date Range: 04/25
Time: 7:30AM EDT 10:00AM EDT

95 spots left. Registration ends January 1, 2027 at 11:59pm EST
Open to ages 18+.

Flower City Family 5K

Price: $35.98
incl. $2.98 Fee
Date Range: 04/25
Time: 7:40AM EDT 10:00AM EDT
Price increases after January 1, 2027 at 11:59pm EST

Kids 1/2 Mile

Price: $16.90
incl. $1.90 Fee
Date Range: 04/25
Time: 10:30AM EDT 11:00AM EDT
Price increases after March 31, 2027 at 11:59pm EDT
Open to ages 4 - 12.

Virtual 5K

Price: $54
incl. $4 Fee
Registration ends April 15, 2027 at 11:59pm EDT

Virtual Half Marathon

Price: $54
incl. $4 Fee
Registration ends April 15, 2027 at 11:59pm EDT

Virtual Kids 1/2 Mile

Price: $20.08
incl. $2.08 Fee
Registration ends April 15, 2027 at 11:59pm EDT
Open to ages 4 - 12.

Rochester Regional Health Flower City Half Marathon - Wheelchair

Price: $105.94
incl. $6.94 Fee
Date Range: 04/25
Time: 7:30AM EDT 11:00AM EDT
Price increases after January 1, 2027 at 11:59pm EST

Flower City 5K - Wheelchair

Price: $35.98
incl. $2.98 Fee
Date Range: 04/25
Time: 7:40AM EDT 10:00AM EDT
Price increases after January 1, 2027 at 11:59pm EST

Rochester Regional Health Flower City Half Marathon - 2 Person Pushchair Division

Price: $137.74
incl. $8.74 Fee
Date Range: 04/25
Time: 7:30AM EDT 11:00AM EDT
Registration Opens January 1, 2027 at 12:00am EST
Open to ages 8 - 99.

5K - 2 Person Pushchair Division

Price: $59.30
incl. $4.30 Fee
Date Range: 04/25
Time: 7:40AM EDT 10:00AM EDT
Registration Opens January 1, 2027 at 12:00am EST
Open to ages 8 - 99.

Description

Rochester Regional Health Flower City Challenge

April 25, 2027
Parcel 5 - Rochester, NY - 285 E Main St, Rochester, NY 14604

  • Rochester Regional Health In-Person Half Marathon, 5K & Kids 1/2 Mile

  • Virtual Half Marathon, 5K & Kids 1/2 Mile

  • Wheelchair 5K and Half Marathon Options Too

  • Check out the NEW VIP Half Marathon Experience offer good until January 1st

Start Times

  • Half Marathon 7:30AM
  • 5K 7:40AM
  • Kids 1/2 Mile 10:30AM
  • Start/Finish Locale at Parcel 5, Rochester, NY featuring incredible downtown Green Space Area fitting for Post Race Party and Athlete's Village
  • USATF Certified Course for the Half to incorporate more of downtown and city neighborhoods, sights and sounds
  • Part of the Four Season Challenge so you can earn extra schwag including another medal once you complete your Half or 5K

In Person Registration Includes

  • Chip Timing
  • Online Results
  • Post Race Pizza
  • Live Music
  • Kidz Fun Zone
  • Vendors
  • Food Trucks 
  • Amazing scenic course of South East Historic Rochester
  • Amazing Volunteers and Volunteer Groups
  • Pace Leaders
  • Finisher Medal
  • Printable Custom Finisher Certificate
  • PLUS
    • Half Marathon Participants receive ASICS Jacket (while supplies last) OR Short Sleeve Gender Specific Tech Top Size guaranteed by March 31st.  The ASICS Jacket Sizes are in the system while you register.
    • 5K Participants receive a Short Sleeve Gender Specific Technical Top.  Short Sleeve Gender Specific Tech Top Size guaranteed by March 31st
    • Kids Race gets short sleeve cotton T-shirt for additional $13 plus tx - size guaranteed if registered by March 31st (while supplies last on tops)
    • Special NEW VIP Half Marathon Experience Entry Option
  • Should tops not be available to choose, we will have vintage race gear you can choose from during Friday & Saturday packet pickup.

Upgrade to the Half Marathon VIP Experience Offer as it includes these added benefits:

  • Thursday VIP packet pick-up and cocktail hour
  • Race Day VIP area inside Merc on Main including pre-race bagels, bottled water, sports drink, energy gels
  • ASICS x Fleet Feet Training shirt ($25 value) AND ASICS Jacket
  • Entry to Fleet Feet In Person 13.1 Spring Training Program ($89 value)
  • $50.00 ASICS voucher good instore at Fleet Feet Rochester & Buffalo
  • Capped at 100 people and offer ends January 1st

Virtual Registration Includes

  • Online Results
  • Shipping of shirt & medal if you cannot attend packet pickup (Any packets that are not picked up will be mailed the week after the In-Person event.)
  • Finisher Medal
  • Gender Specific Technical Short Sleeve for 5K & Half
  • Printable custom finisher certificate
  • Complete your race and submit your results between 7am, Sunday, April 25th and 11:59pm, Sunday, May 2nd.

Packet Pickup/Expo *Please Note: the Packet Pickup info below may be subject to change

DO NOT WAIT UNTIL RACE DAY.  Others can get their packet for you.

  • Friday, April 23rd 12-6PM and Saturday, April 24th from 10-4PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620)
  • And on race day 6:30AM to 7:15AM SHARP to am at Parcel 5 - Athlete Village

The Course

Traverse the history and beauty of the City of Rochester.  Starting and finishing at the wonderful downtown green space area called Parcel 5, the half marathon takes in the Susan B Anthony Home & Neighborhood, Downtown, the lavish East Avenue Mansions, the eclectic Park Ave Commerce Neighborhood, Highland Park area, University of Rochester Campus, to the Genesee River Path back downtown via the vistas of the Frederick Douglass/Susan B Anthony Bridge.

The 5K starts and finishes at the wonderful downtown green space area called Parcel 5 taking in Susan B Anthony Home, the Home of the Red Wings baseball team plus downtown's sights and sounds. 

Please be sure to review the Updated Courses at the Website.  The Half Marathon Course is USATF Certified. Both courses are a common start and finish line on Cortland Street, right next to Parcel 5.

Packet Pickup/Fleet Feet Expo

Come Visit the Feet Feet Expo and see your favorite vendors!

PLEASE DO NOT WAIT UNTIL RACE DAY.  Others can get their packet for you.

Expo/Packet Pickup Dates

  • Friday, April 23rd 12-6PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620) 
  • Saturday, April 24th 10-4PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620)
  • Race day 6:30AM to 7:15AM SHARP to am at Parcel 5 Athlete Village

Finisher Medal

 

Race Jacket/Tops

  • Half Marathon Participants receive ASICS Jacket (while supplies last) OR Short Sleeve Gender Specific Tech Top Size guaranteed by March 31st.  The ASICS Jacket Sizes are in the system while you register.
  • 5K Participants receive a Short Sleeve Gender Specific Technical Top.  Short Sleeve Gender Specific Tech Top Size guaranteed by March 31st
  • Kids Race gets short sleeve cotton T-shirt for additional $13 plus tx - size guaranteed if registered by March 31st (while supplies last on tops)
  • Should tops not be available to choose, we will have vintage race gear you can choose from during Friday & Saturday packet pickup.

**Note color of shirt subject to change due to supply chain

ASICS Jacket Images

Jacket Size Chart

Short Sleeve Gender Specific Tech Top

Kids Short Sleeve ($13 plus tx)

 

Four Season Challenge

Commit to a year of racing in one of these categories!

Four Season Website Here

The 2027 Half Marathon Version will include

  • Winter Warrior Half Marathon on Saturday, January 9th
  • Rochester Regional Health Flower City Challenge Half Marathon on Sunday, April 25th
  • Shoreline Half Marathon on Saturday, July 17th
  • Rochester Half Marathon on Sunday, September 19th
  • Ideally all races should be In Person, but if you need to do Virtual that is fine. I mean is Winter Warrior in Florida fair? :)

The 2027 5Kish Version will include

  • Winter Warrior Quarter Marathon on Saturday, January 9th - this is where the (5Kish) comes in
  • Flower City 5K as part of Four Seasons Challenge on Sunday, April 25th
  • Shoreline 5K on Saturday, July 17th
  • Rochester 5K on Sunday, September 19th
  • Ideally all races should be In Person, but if you need to do Virtual that is fine. I mean is Winter Warrior in Florida fair? :)

Amenities

  • Four Season Challenge Finisher’s Medal and Bangle Medallion for each event
  • Four Season Challenge Gender Specific Technical Short or Long Sleeve
  • Special Four Season Challenge designation on your bib for Flower City, Shoreline & Rochester Events, so we can give you your medal post race at the race site
  • That incredible feeling you committed yourself to a year long seasonal fitness journey

You Can Sign Up for Four Season Challenge Here

Policy

** By registering for this event you are acknowledging that the date, time, location, and distance of the race may be changed, switched to virtual, or canceled at any time as deemed necessary by the Race Directors due to circumstances beyond their control. In the event that any of these scenarios happens or any other, there will be no refunds, transfers, or deferrals allowed unless otherwise stated.**

**There are no refunds, transfers, or deferrals.** Please note: Race Insurance is offered during registration for a nominal fee.

Race Website

Additional race information can be found at https://www.flowercitychallenge.com/.

Race Contact Info

Sponsors


Place

285 E Main Street
Rochester, NY US 14604

Directions

Facebook

Like this page and invite your friends on Facebook.

If you continue to use this site, you consent to use all cookies. We use cookies to offer you a better browsing experience. Read how we use cookies and how you can control them by visiting our Privacy Policy.

If you continue to use this site, you consent to use all cookies.