Rochester Regional Health Flower City Challenge

Traverse the history and beauty of the City of Rochester.  Starting and finishing at Blue Cross Arena, the half marathon takes in the Susan B Anthony Home & Neighborhood, Downtown, the lavish East Avenue Mansions, the eclectic Park Ave Commerce Neighborhood, Highland Park area, Mount Hope Cemetery, University of Rochester Campus, to the Genesee River Path back downtown via the Corn Hill Historic District.

The Wegmans Family 5K starts and finishes at Blue Cross Arena taking in Susan B Anthony Home, the Home of the Red Wings baseball team plus downtowns sights and sounds.  The Kids 1/2 Mile is an out and back along the Corn Hill Corridor parallel to the Genesee River Path.

The Kids 13.1 Program is a great way for kids 5 to 12 to participate in the Rochester Regional Health Flower City Challenge.

**The Kids 13.1 Program and Kids 1/2 mile are for ages 5 to 12 ONLY.**

As a participant in the program:

• Your child will have the opportunity to participate in a kick-off event on Saturday, April 1st at 10:00am at the Fleet Feet Armory (155 Culver Road) location. 
• Participants will receive an official tracking form to run or walk the distance of a of 12 miles over the course of three weeks leading up to the Rochester Regional Flower City Challenge!
• Participants can bring their tracking form to a Fleet Feet location (Armory: 155 Culver Road | Buffalo: 2290 Delaware Ave | Victor: 237 High Street Ext) to pick up milestone Toe Tokens at 2 miles, 4 miles, 6 miles, 8 miles, 10 miles & 12 miles!
• Kids run the final 1/2 mile of their 1/2 marathon at the race on Sunday, April 23rd at 10:30am where they will earn their medal!

Click here for Kids 13.1 Program &1/2 Mile Website

Key Dates:

• Friday, March 31st from 10am - 7pm | Packet Pickup for Kids Program | Fleet Feet @ The Armory
• Saturday, April 1st at 10 am (Packet Pickup opens at 9 am) | Kids 13.1 Kickoff | Fleet Feet @ The Armory
• Fri, April 21st 10am-6pm & Sat, April 22nd, 10am-4pm | Fleet Feet Health & Wellness Expo (Race Packet PickUp) | Fleet Feet @ The Armory
• Sunday, April 23rd at 10:30am | Race Day! | Blue Cross Arena 

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The cost of the program is $20

Click here for Kids 13.1 Program &1/2 Mile Website

Come Visit the Feet Feet Expo and see your favorite vendors!

PLEASE DO NOT WAIT UNTIL RACE DAY.  Others can get their packet for you.

Expo/Packet Pickup Dates

• Friday, April 21st 12-6PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620) 
• Saturday, April 22nd from 10-4PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620)
• Race day 6:30AM to 7:15AM SHARP to am at Blue Cross Arena

Need a Training Program for your Race?

Check out these programs for the 5K and Half Marathon Distance - Offering In Person & Virtual Options - Learn More Here

Apparel guaranteed to all participants registered by April 1st! 
**Note color of shirt subject to change due to supply chain challenges.

** By registering for this event you are acknowledging that the date, time, location, and distance of the race may be changed, switched to virtual, or canceled at any time as deemed necessary by the Race Directors due to circumstances beyond their control. In the event that any of these scenarios happens or any other, there will be no refunds, transfers, or deferrals allowed unless otherwise stated.**

**There are no refunds, transfers, or deferrals.**