Virginia’s Blue Ridge is made up of the City of Roanoke at its heart and surrounding communities within an hour radius, including the City of Salem, Botetourt County, Franklin County, and Roanoke County.

The region offers a refined, authentic, Metro Mountain adventure nestled in the Blue Ridge Mountains and along the Blue Ridge Parkway - America's Favorite Drive. It’s a premier destination for outdoor recreation and is America’s East Coast Mountain Biking Capital, while offering over 1,000 miles of trails for adventure. 

Virginia’s Blue Ridge offers a wide variety of amenities, unique attractions, and a surprising diversity of cultural and culinary experiences. Franklin County is the gateway to The Crooked Road - Virginia’s Heritage Music Trail. There’s a trail for everyone in Virginia’s Blue Ridge and we invite you to come be a #Trailsetter!