Magic for Maddie

"She Leaves a Little Sparkle Wherever She Goes."

Help us honor & remember Maddie, pay her magic forward and create something enduring and meaningful from the beautiful life she lived. 100% of funds raised support our mission to fuel research, help families in the fight and impact locally.

This year's Magic for Maddie has FOUR different ways to participate. 

Join us Saturday, October 19 at Holyoke's Ashley Reservoir. The day will be fun-filled for the whole family and we will have special touches to honor what should have been Maddie's 10th birthday that same week! 

• 5K + Carnival: Feeling competitive or want to work up a sweat before the party? Register for our 5K to run or walk 3.1 miles through the beautiful Ashely Reservoir during fall's spectacular foliage peak and earn that beer or ice cream at the end! All 5K participants will receive a bib with official time chip.

• 2 Mile Family Fun Walk + Carnival: If a casual walk is more your (or your family's) speed - the foliage promises to be just as stunning throughout our 2 mile route.

• Carnival Only:  We won't judge!  Skip the fitness and join us for the party!

Or join us wherever it works best for you!

• Go Virtual! Can't make it to Holyoke on October 19? We will MISS YOU but are so excited that anyone can share Maddie's magic this October! 

  • Simply run or walk the route of your choice - you decide 2 mile family fun walk, 5K or more! (Less is ok too!)

  • Wear your favorite swag. (Of course we love Magic for Maddie attire, purple, teal or really anything that showcases your inner sparkle)

  • Post a pic making sure to #magicformaddie.

  • We'll mail all virtual participants a medal after the event to celebrate your own MAGIC!

5K, 2 Mile Walk & Carnival Pricing: All discounts will be applied automatically at check out. 

• • $35 - Adults

  • $15 - Children 14 and under

  • $100 - Family Max

  • Includes:

    • Official 2024 Magic for Maddie T-shirt

    • Ticket for ONE complimentary ice cream or beer/wine

    • Access to all carnival activities including:

      • Live Music - Welcome:

        • Ben Lavelle - Irish Music at the Finish Line

        • Southern Rain - Country Rock: 3 - 6 PM at the Carnival

        • Chris Coburn - Acoustic - 6:30 - 8:30 PM - Elks Lobby After Party

      • Kids Fun Run - Medals for all participants

      • Magic Show - Welcome back Ed Popielarczyk's Comedy Magic - 2:00 PM at the Carnival

• • • • HSPA Dance Party

      • Dunk Tank, Bounce Houses, Obstacle Courses, Lawn Games, Face Painting, Popcorn & Much More Fun  

      • Food Trucks & BBQ - Thank You La Veracruzana, The Log Rolling, North Elm Butcher, Local Burger & Holyoke Elks!

      • Amazing Raffle

Virtual Pricing: $25 & Includes Magic for Maddie Medal (Mailed after the event)

Schedule of Events:

• Pre Event Bib Pick Up: 
  • Thursday October 17 & Friday October 18 - Time & Location TBA
• Event Day Registration & Bib Pick Up: 11 AM
• Kids Fun Run: 12 Noon
• 5k Race / 2 Mile Walk: 1PM
• Prizes & Awards: 2:45 PM

MAGIC FOR MADDIE is proud to be an official 501(c)(3) charity and our EIN number is 93-3857158. All donations to Magic for Maddie are fully tax deductible and eligible for employer matches! We are proud to carry on Maddie's legacy and thank you for helping us leave a little sparkle wherever we go.

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NEW THIS YEAR - Join us as a fundraiser:  Our race system will automatically create personal fundraising webpages for all participants. If you would like to fundraise for Magic for Maddie, you can customize this with your own story and pictures and share with friends and family to bring a little extra sparkle.

Fundraising is completely optional. We are so grateful for the many ways our community has stepped up and there will never be a fundraising requirement or minimum at Magic for Maddie. First and foremost, we just want to spread kindness and joy with a super fun 5K, 2 Mile Walk & Carnival and we LOVE the hundreds of people who rally with us!

But, we also know all too well the desperate need to increase funds for pediatric cancer and have been inspired by so many who have joined us to fundraise in new and creative ways. All fundraisers will receive a special Hawaiian Lei at registration to wear throughout our event recognizing your extraordinary commitment and generosity. Leis are symbols of love, friendship, celebration, and honor and hold a special place in our hearts. We had planned to spend Christmas in Hawaii with Maddie in 2022 before she was diagnosed. Although she was ultimately too sick to make that trip, we traveled there together to honor her Angel-versary one year later. We celebrated Maddie's beautiful life with a picnic on the North Shore of Oahu, sending letters and throwing leis into the Pacific, a Hawaiian tradition. We know she would love this new addition - giving leis as our symbol of thanks and gratitude - to Magic for Maddie!

"Mahalo" is a Hawaiian word meaning thanks, gratitude and admiration, so, Mahalo for helping us leave a little extra sparkle!