Events
Event Description
Join us for the Heart of Tyler Hustle: Oktoberfest 5K, a fun and festive race through the heart of Tyler! Whether you're running for a personal best or walking with friends, all ages and abilities are welcome. After crossing the finish line, keep the celebration going at ETX Brewing Co.'s Oktoberfest, featuring great beer, food, music, and community spirit. Come hustle with heart and help us start a new Tyler tradition!
Swag with Heart
Dress for the Fest
Registrants will receive a custom event t-shirt at check-in to commemorate the inauguration of the Heart of Tyler Hustle: Oktoberfest!
Sign up before September 5, 2026 at 11:59 p.m. to guarantee your size. Extras will be ordered, but will only be available on a first come, first served basis at registration.
Prost to Your Finish
Finisher medals - on tap. You can expect to snag your Heart of Tyler Hustle: Oktoberfest medal as you cross the finish line at Plaza Tower!
Something's Brewing...
The first 125 finishers to cross the finish line at Plaza Tower receive this custom beer mug sponsored by Bergfeld Realty Co.!
Contact Form
What is Heart of Tyler?
Heart of Tyler is a nonprofit that gives you ways to be a part of downtown’s economy, events, and upkeep.
…because when downtown thrives, so does Tyler.
