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NWANA Partner Network

NORTH AMERICA

NWANA Partner Network connects organizations with the infrastructure, programs, and opportunities of the Nordic Walking Association of North America.

NWANA works with national and regional networks, sports organizations, government and public agencies, healthcare and aging organizations, schools and universities, corporations, foundations, equipment and outdoor brands, event organizers, research institutions, media, local businesses, and other organizations that can help develop Nordic Walking across North America.

Partners may distribute opportunities through existing networks, support local delivery, fund or sponsor NWANA programs, provide equipment or professional services, host activities and events, contribute research, or support public awareness and regional development.

NWANA builds the continental infrastructure. Partners help put it to work.

A Network Built to Put Nordic Walking Infrastructure to Work

NWANA has built the continental infrastructure for Nordic Walking — education, professional pathways, licensing, local group development, competition, technology, and organizational support.

The NWANA Partner Network connects that infrastructure with organizations that can distribute, deliver, fund, equip, host, evaluate, promote, or otherwise strengthen Nordic Walking across North America.

Partners do not need to become Nordic Walking organizations themselves. They can use the people, locations, networks, expertise, resources, and communities they already have — while NWANA provides the Nordic Walking system.

You already have the people, places, networks, or resources.
NWANA provides the Nordic Walking infrastructure.

HOW THE SYSTEM WORKS

1

NWANA

Education
Licensing
Groups
Competition
Technology
Standards

2

Partner Network

Distribution
Funding
Equipment
Facilities
Research
Awareness

3

Local Organizations

Parks
Clubs
Healthcare
Universities
Employers
Communities

4

People

Groups
Programs
Instruction
Events
Competitions
Participation

NWANA builds the system. Partners help it reach organizations. Local organizations put it into practice.

FIND YOUR PLACE IN THE NETWORK

Find Your Place in the NWANA Partner Network

From international brands and national associations to sports clubs, universities, cities, healthcare systems, foundations, and local businesses — there is more than one way to help Nordic Walking grow.

Find the type that best describes your organization.

01

Sport Federation / Governing Body

Sport federations, governing bodies, and umbrella sport organizations.

Sport integration • Education • Competition • Technical cooperation
02

Sports Club / Sports Organization

Football, running, ski, athletics, multisport, and other established sports organizations.

Add Nordic Walking programs • Teams • Sections • Events
03

National / Regional Association or Network

Membership organizations, chapter systems, affiliate networks, and professional associations.

Distribution • Referrals • Multi-location deployment
04

Government / Public Agency

Federal, state, provincial, county, municipal, and other public-sector organizations.

Public deployment • Facilities • Funding • Policy alignment
05

Parks / Recreation / Community Infrastructure

Park systems, recreation agencies, community centers, and public recreation networks.

Locations • Staff • Public programs • Community reach
06

Healthcare / Health System

Hospitals, clinics, rehabilitation organizations, health systems, and related providers.

Physical activity • Referrals • Education • Community programs
07

Aging / Senior Services Organization

Aging networks, senior services, senior living systems, agencies, and providers.

Active aging • Network distribution • Local programs
08

School / College / University System

Schools, colleges, universities, campus systems, and education networks.

Education • Clubs • Research • Wellness • Competition
09

Employer / Corporation

Businesses and employers of any size or industry, including multi-location companies.

Employee participation • Community activation • Funding
10

Sportswear / Equipment / Outdoor Brand

Sportswear, footwear, outdoor, equipment, wearable, and sporting-goods brands.

Equipment • Product support • Activation • Sponsorship
11

Foundation / Philanthropic Organization

Private, family, corporate, and community foundations and other philanthropic organizations.

Capacity • Access • Education • Research • Expansion
12

Nonprofit / Community Organization

Charities, community organizations, service organizations, and mission-driven nonprofits.

Community delivery • Referrals • Volunteers • Audience access
13

Military / Veterans Organization

Military-related organizations, veterans networks, service organizations, and facilities.

Programs • Chapters • Facilities • Community participation
14

Event / Race / Competition Organization

Race directors, event companies, competition organizers, and endurance-sport operators.

Events • Nordic Walking divisions • Production • Technical support
15

Venue / Facility Partner

Stadiums, trails, campuses, resorts, sports complexes, malls, and other venues.

Host programs • Meetings • Activations • Competitions
16

Travel / Hospitality / Transportation Partner

Airlines, rail, hotels, destinations, transportation providers, and travel organizations.

Travel • Lodging • Logistics • Regional development
17

Technology / Professional Services Partner

Technology, timing, payments, insurance, legal, accounting, marketing, CRM, and data organizations.

Technology • Expertise • Services • Infrastructure
18

Research / Academic / Scientific Partner

Universities, research institutes, laboratories, researchers, and scientific organizations.

Evidence • Evaluation • Research • Measurement
19

Media / Communications Partner

Media organizations, publishers, platforms, agencies, and communications networks.

Awareness • Education • Storytelling • Audience reach
20

Local Business / Community Supporter

Restaurants, retailers, local employers, service businesses, and other community businesses.

Support a local group • Event • Equipment • Community activation

$0

Raised of $2,320,000

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© 2026 Nordic Walking Association of North America, Inc. (NWANA). All rights reserved.

NWANA is a 501(c)(3) nonprofit organization. Donations may be tax-deductible to the extent allowed by law. Please consult your tax advisor.

Website: nwaofna.org
Contact: info@nwaofna.org

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